In recent years, Adtech software development has become increasingly popular, and for good reason. Ad-tech applications provide advertisers and publishers with powerful tools to manage and optimize their advertising campaigns.

AngularJS and Ruby on Rails are two popular technologies that are often used to build ad-tech applications. From ad-tech apps to eCommerce websites, this combination of technologies offers a wealth of features. However, it’s important to understand the best practices for combining these two frameworks to ensure success.

In this guide, we’ll cover the advantages and disadvantages of using AngularJS with Ruby on Rails when building an ad-tech application. We will also provide recommendations for how to get started by setting up your development environment correctly and creating a secure architecture that will help you build an app quickly and efficiently. With the right approach, you can take advantage of all the benefits that come with using both technologies together.

Overview of Angularjs and RoR

What is AngularJS?

It provides developers with a set of tools and techniques for building complex single-page applications (SPAs). AngularJS is highly modular and flexible, making it easy to add new features and functionality to an application. Want to find Angular.js developers for your business? If so, make sure to turn to trusted service providers such as and the like.

What is Ruby on Rails?

Ruby on Rails (RoR) is an open-source web app framework that follows the Model-View-Controller (MVC) architecture pattern. This makes it easy to separate the business logic from the presentation layer. RoR provides developers with a rich set of tools and libraries for building web applications quickly and efficiently. You can make the most of Ruby on Rails development in business with Rubyroidlabs services.

Pros and Cons of Using Two Technologies Together

Advantages of AngularJS and RoR

The combination of AngularJS and RoR offers a wealth of benefits to developers when it comes to building ad-tech applications. Here are just a few of the advantages:

  • Faster development cycles – With the two technologies used together, you can quickly create prototypes and launch new features.
  • Renowned security – By combining the two frameworks, you access robust security features that will keep your application safe from malicious attacks.
  • High scalability – AngularJS and RoR are both designed to scale with your application as it grows.

Rich libraries and tools – A large number of tools and libraries, such as ng-bootstrap, are available for developers to use.

Disadvantages of AngularJS and RoR

Although the combination of these two technologies offers many advantages, there are some disadvantages as well. Here are a few of them:

  • Steep learning curve – There is a lot to learn if you want to get the most out of using AngularJS and Ruby on Rails together.
  • Performance issues – Both technologies can cause performance issues if not used correctly.

Compatibility issues – Those can arise when combining two different frameworks, so it’s important to plan and make sure everything works correctly before launching your application.

Building an Ad-Tech Application with AngularJS & RoR

Now, let’s dive into some best practices for building ad-tech apps with AngularJS and Ruby on Rails.

Use a modular architecture

Ad-tech apps can be complex, with many different components and features. Using a modular architecture can help you organize your code and make it easier to manage. AngularJS provides a built-in mechanism for creating modules, which can be used to encapsulate related functionality.

Use directives

Directives are a powerful feature of AngularJS that allows you to create reusable UI components. By creating custom directives for common UI elements, you can simplify your code and make it more modular.

Use AngularJS services

Services are another important feature of AngularJS. They allow you to share code and data between different parts of your app, making it easier to maintain and update.

Optimize performance

Ad-tech apps often need to process large amounts of data in real-time. To ensure optimal performance, you should focus on optimizing both client-side and server-side code. Use tools such as AngularJS’s built-in performance profiling to identify bottlenecks in your code.

Use Ruby on Rails’ built-in features

RoR provides a variety of built-in features and tools that can help you build ad-tech apps more efficiently. These include features such as ActiveRecord, which simplifies database management, and ActionMailer, which makes it easy to send emails from your app.

Test thoroughly

Ad-tech apps need to be thoroughly tested to ensure that they work correctly. Use automated testing tools such as RSpec and Jasmine to test your code and catch bugs early on.

Key Tips for Ad-Tech Apps Development

By following these best practices, you can build successful ad-tech apps with AngularJS and RoR. But before we conclude, let’s touch on some tips that can help you take your ad-tech app development to the next level.

Keep it simple

Ad-tech apps can be complex, but that doesn’t mean your code needs to be. Keep your code simple and modular to make it easier to manage and maintain.

Use design patterns

Design patterns are reusable solutions to common problems in software development. By using them in your code, you can make it more robust and easier to maintain.

Stay up-to-date

AngularJS and RoR are constantly evolving technologies. Stay up-to-date with the latest best practices and features to ensure that your ad-tech apps are using the most modern and effective tools.

Wrapping Up

With the practices outlined in this article, you can develop successful ad-tech apps using AngularJS and Ruby on Rails. Utilizing features such as modules, directives, services, and performance optimization tools will help make your code more efficient and easier to manage. Plus, taking advantage of built-in features such as ActiveRecord or ActionMailer helps increase development speed while keeping things simple. Finally, staying up to date with the latest technologies is essential for creating a successful app that your users will love. By applying all these tips to practice when developing an ad-tech app with AngularJS and Ruby on Rails, you are sure to have success!

Artem Borodin

CPO at Standuply. PMP, CSM, CSP. Ask me a question via Standuply

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